The advert revealed his intricate body art, muscular physique and fashionably hair-free chest. In other pictures, a lean Becks strikes a Bond-like pose wearing a black tuxedo, and white open necked shirt.
It comes as no surprise that Beckham is a sex symbol to his legion of female fans, but his enviable physique drew praise from an unexpected quarter.
Chatshow host Michael Parkinson admitted only one sight has left him truly speechless — the vision of David Beckham standing at his dressing room door clad in nothing but a pair of underpants.